Monday, September 14, 2009

So conflicted.

This Cheetos commercial is hilarious to me. ("Hola, Vanessa." "Hey, Rach." "It's Rachel.")

( If you're reading this on Facebook and want to watch the video, click here: )

Yet I also find it deeply disturbing. The entire offputting notion of "Papa Chester" in the role of Satan (complete with twitchy tail and pointy, horn-like ears), tempting us to do cheez-dusty Very Bad Things, is just too much for me. Not to mention the whole our-product-leaves-schmutz-on-your-fingers marketing choice. (Reclaim it, I guess...)

And I don't even know what to make of the man sunning himself in front of Papa Chester at the 0:14 mark...although he makes an appearance in another commercial in the Tempted By Chester series, this one starring young ingénue/object of nerd lust (ingénerd?) Felicia Day. I guess the suntanning man is some sort of cheez-puff minion or henchman, perhaps? 

1 comment:

jss said...

Call me simple, but I thought it was pretty funny.